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The Salocin Group

Shaping the next era of data and technology in marketing

Our mission

The Salocin Group is a data powered marketing services group, headed by Nick Dixon, a marketing services entrepreneur with over 37 years' experience.

Our mission is to make a measurable difference to our clients, colleagues, and community, through the ethical use of data and technology in marketing.

In November 2021, with the backing of the private equity firm NVM, Salocin purchased Edit, one of the UK’s leading data science, CRM and martech specialists from Kin+Carta plc., further enhancing our credentials as a leading ‘five pillar’ marketing group.

The five pillars

World-class expertise across a range of marketing automation platforms to deliver an integrated approach to marketing communications. We create an integrated approach to data and technology, allowing our clients to shape the future of personalised, targeted marketing.

Combining data, technology, planning and communications to deliver revenue driving activity, designed to grow value at every stage of the customer lifecycle.

We help brands get closer to their customers through advanced machine learning and artificial intelligence technologies that are able to build upon our strength in the management of big, complex data sources. 

Dynamic content and personalisation at scale and at pace, delivered across multiple channels and platforms. Targeting driven by our data and insight capabilities and executed using best in class marketing technologies.

Data driven media planning, buying and attribution, designed to deliver long term, profitable acquisition of the right customers across digital and physical channels.

Company values


We exist to help clients realise measurable and sustainable profit from their investments in data and marketing technology


We focus on creating a supportive and positive environment that offers growth and development to everybody


We believe that we have a duty to act responsibly and create a positive impact for people and the environment

Nick Dixon_Web_Horizontal v2

Nick Dixon

Executive Chairman & CEO - Edit
Jeremy Fisher Profile_Horizontal

Jeremy Fisher

Managing Director - Edit
Stuart Fenlon Profile_Horizontal

Stuart Fenlon

Finance Director - Edit
Mike Dodds

Mike Dodds

Advisory Board Director
J Cromack_Landscape

J Cromack

Chief Growth Officer- Edit